Clarence Avant to Be Honored at Clive Davis Pre-Grammy Gala


The Recording Academy and Clive Davis right this moment introduced that business veteran and concrete music pioneer Clarence Avant might be honored at Davis’ annual Pre-Grammy Gala, happening on the Beverly Hilton on Feb. 9, the night time earlier than the 61 st annual Grammy Awards. On the ceremony, Avant might be acknowledged because the 2019 Grammy Salute to Business Icons honoree for his groundbreaking contributions to the music business.

Previous recipients of the award embody Herb Alpert & Jerry Moss, Irving Azoff, Martin Bandier, Sir Richard Branson, Shawn “JAY-Z” Carter, Clive Davis, Ahmet Ertegun, David Geffen, Berry Gordy, Lucian Grainge, Debra L. Lee, Doug Morris, Mo Ostin, and Antonio “L.A.” Reid.

“We’re extremely excited to honor Clarence Avant with this yr’s GRAMMY Salute to Business Icons Award,” stated Neil Portnow, President/CEO of the Recording Academy. “His pioneering work within the business has redefined what it means to be a frontrunner and opened numerous doorways for musicians from all backgrounds.”

“For a number of many years Clarence Avant has been the quintessential adviser to nearly each profitable African-American music govt and artist,” stated Clive Davis, co-host of the Pre-Grammy Gala. “He outlined the time period grasp mentor and positively has performed an important function in music historical past.”

Avant, who spoke with Selection about his profession in 2016, started his profession as a supervisor in Teddy P’s Lounge in Newark, New Jersey, throughout the 1950s, which led to him managing such distinguished artists as Sarah Vaughn, Freda Payne, Jimmy Smith and Lalo Schifrin. Avant later labored at Enterprise Data and finally began his personal label, Sussex Data, which housed artists reminiscent of Invoice Withers and guitarist Dennis Coffey. In 1976, he launched Tabu Productions (S.O.S Band, Alexander O’Neal, Cherrelle) and continued as a supervisor, working with Jimmy Jam and Terry Lewis, Kenneth “Babyface Edmonds,” and L.A. Reid. Different awards Avant has obtained over the course of his 50-year profession embody a Thurgood Marshall Lifetime Achievement Award, an NAACP Picture Awards Corridor Of Fame Award, a BET Honors Entrepreneur Award, and the Recording Academy’s Trustees Award.


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